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Alexa
An Insider’s Guide To Getting High Traffic Alexa Web Site Rankings
April 27, 2011 | Author David Hurley
If you have spent any time marketing on the web, Alexa will be a familiar name to you. Alexa.com is a web information provider that measures the popularity of websites that are visited by surfers who have the Alexa toolbar installed in their browser.
Alexa was bought by Amazon.com
back in 1999. Since then over 10 million people have used the Alexa toolbar, which is free to download and install from Alexa.com.
To find the traffic rank of any site, Alexa aggregates the last three months of traffic data from its toolbar users and also from other undisclosed "diverse traffic data sources". The figure is also based on the number of page views and the "reach" (number of users) of any given website on a daily basis.
The accuracy of Alexa's methodology is open to question, but because of the sheer number of people who use the toolbar when they surf, the traffic Alexa measures is considerable and the Alexa site still provides one of the best estimations of overall website ranking.
Moreover, Alexa rankings tend to be more accurate at the higher levels.
No matter how accurate or inaccurate Alexa may be, it continues to offer a quick guide to website ranking and is used by many Internet surfers as a quick way to gauge the reliability or popularity of a website. The more highly ranked website is the more likely it is to be trusted as a reliable provider of goods or services.
It is therefore in the interest of Webmasters to learn how to get their sites as highly ranked as possible. So let's have a look at my insider's guide to improving your Alexa site ranking ... Read the rest of this entry »
Alexa was bought by Amazon.com
To find the traffic rank of any site, Alexa aggregates the last three months of traffic data from its toolbar users and also from other undisclosed "diverse traffic data sources". The figure is also based on the number of page views and the "reach" (number of users) of any given website on a daily basis.
The accuracy of Alexa's methodology is open to question, but because of the sheer number of people who use the toolbar when they surf, the traffic Alexa measures is considerable and the Alexa site still provides one of the best estimations of overall website ranking.
Moreover, Alexa rankings tend to be more accurate at the higher levels.
No matter how accurate or inaccurate Alexa may be, it continues to offer a quick guide to website ranking and is used by many Internet surfers as a quick way to gauge the reliability or popularity of a website. The more highly ranked website is the more likely it is to be trusted as a reliable provider of goods or services.
It is therefore in the interest of Webmasters to learn how to get their sites as highly ranked as possible. So let's have a look at my insider's guide to improving your Alexa site ranking ... Read the rest of this entry »
Posted in Alexa | Tags: alexa, alexa rankings, alexa site ranking, alexa toolbar, alexa.com, traffic alexa, web alexa | 2 Comments »
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