Did you know that the Web Directory section of Google use DMOZ? Many other search engines and directories also use DMOZ results for their directories. Since DMOZ has been around a long time and uses human editors, Google will give your site quite a lot of link popularity credit if it is listed.
DMOZ.org is therefore an important site to get your link on.
When submitting your site to DMOZ it is essential that you find the best category. Placing your site in the wrong category will only delay or even prevent your site being reviewed.
You will need to create a good description of your site. Also, use your company or website name as the title. Read the submission guidelines, especially for the category you are submitting to. You get one shot at DMOZ, so get it right and forget about it. For some commercial categories, it may take YEARS to be reviewed. DO NOT submit again and again, your submission will be put at the back of the review queue if you keep submitting, or be deleted altogether! Don't get fancy with the description, yes, try and incorporate your main keyword phrase or phrases, but be careful. The description should adhere to their submission guidelines perfectly. Take a good look at the descriptions of sites already listed in the category for an idea of what the editors are looking for. Use natural language, not sales jargon. Make it short and to the point. Also, be sure to use an email from your site, like support@yoursite.com. This helps the editors know that you are submitting a legitimate site. You don't need to worry about being spammed. It's unlikely you will ever hear from DMOZ via email. So use your real email address from your domain.
You won't receive a confirmation email from DMOZ so the only way to find out whether or not your site has been approved is to check DMOZ.org once a month or so to see if your site has been submitted.
David Hurley
Labels: dmoz, google rating, link popularity, web directory
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