Google Caffeine is now available beta testing at
http://www2.sandbox.google.com/.
In the interview shown below,
Mike Macdonald of
WebProNews caught up with
Matt Cutts at the
Search Engine Strategies 2009 Conference and Expo, San Jose and asked him what
Caffeine was all about.
Matt Cutts: "So fundamentally, it is a rewrite of our indexing system. So if you want to have a good search engine you have to crawl really well, you have to index really well, and then you have to serve it up really fast. So a good way to think about Caffeine is that it's essentially re-architecturing or rewriting a large chunk of how we index web pages so it's really good from that perspective...
"The idea of Caffeine is that it tries to be a lot more powerful a lot more flexible and a lot more robust in how we index. So that lets you in theory scale up to a lot more documents, but also lets you index those documents a lot faster so it's going to be pretty powerful."Oh, and if you check out the video you also get the lowdown about Matt's new (no)hairstyle...
If you want to see how
Caffeine is likely to affect search engine results for your check out this cool Google comparative search results tool:
http://www.facesaerch.com/caffeine/David Hurley
Best Internet Marketing StrategiesLabels: Google Caffeine, Matt Cutts
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